Instagram influencer Joel Thorpe started developing his distinct photography style after receiving a camera for his 15th birthday and posting a few shots online. "I had no idea what I was doing, but the more I shot, the more I developed," he says. "The Instagram scene was fairly new back then, so my following grew quite quickly."
Based in Brighton, England, Joel had secured a place at university to study cinematography but his passion for photography escalated during a gap year that's never really ended, and he now shoots content for tourist boards, hotels and global brands.
The 22-year-old has recently started experimenting with prints in his street photography – incorporating handheld photos of a scene within a photo of the scene to create a unique focal point. "It ties into the whole notion of why I got into photography," he reveals. "Aside from the career side of things, photography to me is basically a way to keep hold of experiences and good memories. Having a physical print has that kind of nostalgia element to it, and I feel like the memories last a little bit longer. So I started playing around with that a while back and adding actual handheld prints within the shots. It's all about holding on to those memories."
Joel uses the pocket-sized 8-megapixel Canon Zoemini S instant camera because it's portable and lightweight. "It's really easy to use and I love how compact it is," he says. "For such a small, slimline device it packs a lot of features."
Here, he reveals his tips for building a social media brand and why he hopes his shots will inspire other photographers to experiment with print.